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Omnicom Group

Marketing Services·Advertising Agencies

OMC (NYSE)·New York·US

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SBTi Validated1.5°CCDP Listed

Company website

Website

Home - Omnicom

Omnicom Group is the world's leading marketing and sales company, offering advertising, media, PR, and digital commerce.

omnicomgroup.com ↗

Decarbonisation trajectory · all scopes

Scope 1 + 2· base 2020 · 45k tCO2eScope 3· base 2020 · 29k tCO2e

No targets available; showing actuals against baseline.

Headline intensities

Reporting year 2022·Values in USD ($)

Peer cohort: Marketing Services · lower is better

Revenue intensity

Carbon / $m revenue

25.3tCO2e / $m

Carbon per million dollars of revenue. The legacy industry-standard reference (CDP, MSCI). Useful for cross-sector context, but distorted by margin — high-margin firms appear artificially efficient. Read alongside the operational and asset intensities for the full picture.

Above median

better than 50% of peers

best 24.4n=3 peersworst 43.3

Operational intensity

Carbon / $m OpEx

29.9tCO2e / $m

OpEx (operating expenditure) is the running cost of the business — staff, services, energy, materials. This shows how carbon-intensive operations are per million dollars of spend. Removes the margin distortion that revenue-based ratios introduce.

Above median

better than 50% of peers

best 25.4n=3 peersworst 49.5

Economic intensity

Carbon / $m EVIC

13.1tCO2e / $m

EVIC (Enterprise Value Including Cash) is the firm's total capital footprint — equity + debt + cash + minority interest. The EU's standard intensity measure (SFDR PAI 3) — answers: how much carbon does each million of capital deployed in this business produce?

Top quartile

better than 75% of peers

best 13.1n=3 peersworst 25.4

Asset intensity

Carbon / $m PP&E + leased

111tCO2e / $m

PP&E (Property, Plant & Equipment) plus leased real-estate assets is the firm's physical infrastructure on the balance sheet. This shows the carbon intensity of that physical footprint — uses Scope 1+2+3 for consistency with the other headline intensities. Surfaces stranded-asset risk for asset-heavy firms.

Top quartile

better than 75% of peers

best 111n=3 peersworst 185

Workforce intensity

Carbon / FTE

0.67tCO2e / FTE

Carbon per FTE (full-time-equivalent employee) — the diagnostic measure for people-leveraged businesses where headcount, not capital, drives delivery. Captures the office, energy and travel footprint per person.

Below median

better than 27% of peers

best 0.22n=4 peersworst 0.69

Climate action evidence

0 records · 0 sources

Carbon credits retired

No retirement evidence on file (third-party or self-reported).

Renewable electricity

29 %

Self-reported renewable electricity share, FY2022

Sources

Registry retirements are direct evidence; commitments are forward-looking pledges. EPA snapshot covers FY2019–FY2020.

Targets

Near-term

1 target

Scope	Base	Target	Reduction	Alignment	Progress	Status
Scope 1 + 2 + 3Absolute	2019	2030	−46%	1.5°C	−0.0% reductionof −46% target · 0% there	Off track

Long-term

1 target

Scope	Base	Target	Reduction	Alignment	Progress	Status
Scope 1 + 2 + 3	2019	2030	−46%	In corporate strategy	−0.0% reductionof −46% target · 0% there	Off track

⚠ Some targets show progress vs the earliest extracted year as a baseline approximation. The real base-year value will be used once historical reports are extracted.

Progress · absolute tCO2e

Scope 1 + 2 trajectory

ActualLinear1.5°C

No target available for this scope.

Scope 3 trajectory

ActualLinear1.5°C

No target available for this scope.

Latest news· last 5 of 18

full news log →

Omnicom-IPG merger referenced
Document references the merger between Omnicom and IPG ('IPG's Krakowsky & Omnicom's Wren offer an inside look at the merger of the century'). This is a major corporate restructuring that will affect period-over-period comparisons going forward.
2025
Updated GHG calculation methodology with third-party expert
Omnicom built an environmental data platform integrated with a third-party carbon calculator to measure emissions more accurately. Methodology continues to follow GHG Protocol and aligns with CDP and SBTi frameworks.
2022
SBTi-validated 46.2% reduction target by 2030 vs 2019 baseline
Omnicom set a new near-term target to reduce Scope 1, 2 and 3 GHG emissions 46.2% by 2030 against a 2019 baseline, aligned with Paris Agreement and 1.5°C trajectory. Validated by SBTi in early 2023.
2022
Restated Scope 1 & 2 emissions for 2019-2021
Omnicom restated Scope 1 and 2 emissions data from 2019-2021 due to use of a more updated and comprehensive calculation methodology. As a result, Scope 1 and 2 emissions are higher compared to previously reported levels, except for Scope 1 in 2019 which is lower.
2022
Founding member of Global Ad Net Zero
Omnicom continued role as founding member of Global Ad Net Zero, supporting industry rollout beyond the UK launch.
2022